Crisis Management

St Elmo's

Providing strategic consulting and implementing actions to protect company and brand reputation in troubled times.

The Challenge:

To avert possible negative impact of corporate disaster on retail brand.

The Solution:

Set up clear lines of communication. Manage all external and internal communications strategically.

The Result:

Lange won a Financial Mail Prism Award for Crisis Communications for the way it handled the Camps Bay bomb blast - the only award in the category